Event 2 - Navigating stakeholder engagement: Why is it important? How to begin? (PREV)

Updated: February 24, 2025

IARC Learning


Summary

The video discusses the significance of stakeholder engagement in healthcare, emphasizing the importance of identifying key stakeholders, understanding their interests and power, and developing effective communication strategies. It delves into the role of civil society in stakeholder engagement, highlighting the benefits of engaging diverse groups and the challenges and lessons learned from such interactions. The discussion also touches on managing public-private partnerships, the roles of stakeholders in cancer prevention activities, and the essentiality of clear and open communication to maintain stakeholder engagement. Overall, the video stresses the importance of understanding stakeholders' perspectives, assessing their needs, and continuously adapting to keep them engaged.


Introduction

Introducing the event and welcoming participants to the discussion on navigating stakeholder engagement and its importance.

David Ritchie's Introduction

Brief introduction by David Ritchie, discussing the topic of stakeholder engagement and its importance in healthcare.

Isabel's Presentation: Stakeholder Mapping

Isabel discusses stakeholder mapping, identifying key stakeholders in projects and understanding their interests and power.

Key Insights from Isabel's Presentation

Understanding stakeholder interests and power to engage effectively based on the stakeholder mapping process.

Aruna's Presentation: Stakeholder Engagement Strategy

Aruna shares insights on developing stakeholder engagement strategies and communication plans, emphasizing the importance of effective communication with stakeholders.

Key Points from Aruna's Presentation

Discussing the stakeholder engagement cycle, developing strategies, and effective communication techniques in engaging stakeholders.

Community Engagement and Civil Society

Exploring the role of civil society in stakeholder engagement, understanding their interests, and the benefits of engaging with diverse groups.

Insights on Civil Society Engagement

Examples and experiences in engaging with civil society organizations and the importance of meaningful engagement for successful projects.

Challenges and Lessons Learned

Discussing challenges in civil society engagement, lessons learned from experiences, and importance of transparency and trust in partnerships.

Managing Public-Private Partnerships

Strategies for managing public-private partnerships effectively without breaching trust or conflicting with public perceptions.

Current Role of Stakeholders in Cancer Prevention

Exploring the roles of stakeholders in cancer prevention activities and the importance of understanding their needs and engaging them effectively.

Involvement of Public Health Offices

Discussing the role of public health offices in cancer prevention activities and their responsibilities in developing strategies, policies, and programs.

Department Coordination

Overall coordination is essential, involving stakeholders like community groups and civil society. Clear and open communication is key to keeping stakeholders engaged and relevant.

Stakeholder Engagement

Maintaining engagement with stakeholders, providing regular updates, feedback, and ensuring transparency. Understanding stakeholders' perspectives and continuously assessing their needs and expectations are crucial.

Incentives for Engagement

Highlighting the benefits for stakeholders to keep them engaged, emphasizing the importance of staying relevant and adapting to their perspectives.

Closing Remarks

Acknowledgment of viewer participation, with thanks to the speakers and an invitation to continue engaging with further details from WHO representatives.


FAQ

Q: What is stakeholder mapping and why is it important?

A: Stakeholder mapping is the process of identifying key stakeholders in projects and understanding their interests and power. It is important because it helps in effectively engaging with stakeholders based on this understanding.

Q: Why is effective communication essential in stakeholder engagement?

A: Effective communication is essential in stakeholder engagement because it helps in developing strategies, communication plans, and maintaining transparency and trust in partnerships.

Q: What is the importance of engaging with civil society in stakeholder engagement?

A: Engaging with civil society allows for understanding their interests, benefits from diverse perspectives, and fosters meaningful engagement crucial for successful projects.

Q: How can public-private partnerships be effectively managed without breaching trust?

A: Public-private partnerships can be effectively managed by ensuring clear communication, regular updates, feedback, transparency, and aligning strategies with the needs and expectations of stakeholders.

Q: Why is it important to understand stakeholders' needs and continuously assess their expectations?

A: Understanding stakeholders' needs and continuously assessing their expectations are crucial to keep stakeholders engaged, relevant, and adapt to their perspectives for successful project outcomes.

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