(1/2) UX Mock Whiteboard Challenge: With Meta Designer

Updated: February 23, 2025

Sharon Yeun Kim


Summary

The video introduces a mock whiteboard challenge where participants delve into helping individuals with social anxiety make friends through a new app. The discussion covers company details, team structure, target audience (college students), competitive analysis, user flow, key features, and creating wireframes focusing on sign-up and matching flows for individuals and groups. The session also includes brainstorming strategies for user retention and engagement via interest groups and matching flow.


Introduction

Introducing the participants of the mock whiteboard challenge and setting the context for the interview.

Prompt Explanation

Reading and discussing the prompt about helping people with social anxiety make new friends.

Company Background

Sharing information about the company, its locations, and the product development timeline.

Team Composition

Discussing the team structure, roles, and the need for funding.

Target Audience

Identifying the target audience as college students and explaining the reason behind the app.

Competitive Analysis

Exploring competitive analysis and key insights from research regarding social anxiety.

User Flow and Key Features

Discussing key features, user flow, and the importance of easy usability in the app design.

Persona Development

Creating a persona for a tech intern target user and considering specific features for the app.

Retaining Users

Brainstorming strategies for user retention and engagement, including interest groups and matching flow.

Wireframe Creation

Creating wireframes for the app focusing on sign-up, bio setup, matching flows for individuals and groups.


FAQ

Q: What is the target audience for the app discussed in the file?

A: The target audience for the app is college students.

Q: What is discussed regarding the team structure in the file?

A: The file discusses the team structure, roles, and the need for funding.

Q: Why is easy usability important in the app design according to the content in the file?

A: Easy usability is important in the app design for better user experience and engagement.

Q: What are some strategies brainstormed for user retention and engagement in the file?

A: Some strategies include interest groups and matching flow.

Q: What features were suggested for the app's wireframes based on the file content?

A: Creating wireframes focusing on sign-up, bio setup, and matching flows for individuals and groups.

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